BEAT MONTHLY MAGAZINE 1963
Below, the adverts placed by Vox (JMI) in "Beat Monthly" magazine in 1963. Click on the thumbnails for larger versions.
Aimed squarely at professional musicians, "Beat Monthly" (later "Beat Instrumental"), was the only magazine in which Vox regularly advertised. There were of course flyers, brochures, pages in concert programmes (two examples immediately below), and so on - but nothing to match number and quality.
From a programme for an Adam Faith show
From a programme for an Animals show
The designs above are deliberately generic to allow for multiple re-uses. The one on the right was used in programmes for The Animals, The Searchers, as well as The Beatles. Text and banner were naturally adjusted to suit.
The drawings and designs in Beat Instrumental are far more sophisticated - most are pretty fabulous.
Adverts placed in 1964 can be found on this page. For 1965, click here.
Click for larger images
No. 1. May 1963
No. 2. June 1963
No. 3. July 1963
No. 4. August 1963
No. 5. September 1963
No. 6. October 1963
No. 7. November 1963
No. 8. December 1963